LONDON (AFP) - Everton chief executive Denise Barrett-Baxendale has set the Toffees a target of winning the Premier League and playing Champions League football in their new stadium during the next decade.
The Liverpool club have never lifted the Premier League trophy - they were last crowned champions of England in 1986/87 when they took the then First Division title to their current Goodison Park base.
Champions League football is also a rarity for Everton fans, with the club presently 11th in the Premier League table and 17 points adrift of a top-four spot that would secure a place among Europe's elite.
But Barrett-Baxendale, who on just the second day of her now eight-month tenure sacked manager Sam Allardyce and director of football Steve Walsh - believes Everton must aim high should they complete a proposed move to their new £500 million (S$865.9 million) stadium at Bramley-Moore.
Barrett-Baxendale, speaking at her first Everton shareholders meeting at Liverpool's Philharmonic Hall on Tuesday (Jan 8), said the club should be "challenging at the top of the Premier League and competing at the highest level in European competitions".
She added: "Ultimately this means challenging for domestic titles and trophies, not only to win cups, but to win Premier League titles too.
"It means competing regularly in the Champions League and it means doing all of this in a world-class, world-renowned football stadium."
Barrett-Baxendale, one of the most high-profile women in the traditionally male-dominated world of English football, admitted: "This is an extremely challenging goal. It is very much a long-term goal for our club but it is vital we are ambitious and that we deliver performances on and off the pitch that drives our club forward to achieve our ambitions.
"I acknowledge our vision is challenging, and the barriers to entry are indeed daunting, but we are Everton and we must all be focused and driven to meet that challenge."
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Tottenham may not be ready to win trophies, says Mauricio
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Champions fail to close title race as DPMM go up to second
LIVERPOOL, England - Goals from Naby Keita and Roberto Firmino earned Liverpool a 2-0 win over Porto on Tuesday as Juergen Klopp's side took the upper hand in their Champions League quarter-final tie without killing off their Portuguese opponents.
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Jesus shines as City regain top spot, Eriksen fires Spurs. Manchester City swept back to the top of the Premier League as Gabriel Jesus but Jurgen Klopp's team can regain top spot if they
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ABERDEEN, Scotland (AP) — A joint World Cup bid by North and South Korea is being talked up by FIFA President Gianni Infantino. "I have been hearing for the Women's World Cup in 2023, the two Koreas," Infantino said.
Joint Korean bid for 2023 Women's World Cup floated by FIFA
Tottenham's Moussa Sissoko did not realise his side had advanced to the Champions League semi-finals until a member of the coaching staff informed him in the dressing room that Manchester City's
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Mourinho believes the title race is still wide 'open' and offered some advice to Klopp on how to handle this difficult situation. them believe what we also believe: that's it's open
Ole Gunnar Solskjaer should be favourite to be named Manchester United manager next season because he has restored the club's "culture and identity" after being put in caretaker charge
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